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TraceGains’ Richard Ross to Speak at Food Technology & Innovation Forum

August 28th, 2009

The mission at TraceGains (www.TraceGains.com) is to protect the brand of food and beverage clients by eliminating problems before product is shipped to the customer.   If a problem does occur this unique solution can minimize the brand damage by using patented recall trace-back and track-forward technologies. A recall alert can be initiated within minutes, reducing potentially bad news to one news cycle, and saving customers millions of dollars in long-term brand rehabilitation costs. The Recall Detective analyzes critical risk factors, going beyond material movement tracking; the Recall Minimizer provides instant multiple scenarios for reduced brand damage. 

TraceGains will showcase these critical technology solutions at the Food Technology & Innovation Forum, a very high-level executive event.  The Food Technology & Innovation Forum 2009 brings together leading R&D, Innovation and New Product Development (NPD) professionals to discuss, innovate and shape the future of the food industry.

 

Richard Ross, Director of Industry Relations for TraceGains, Inc. is giving an Interactive Workshop on day one of the conference, Tuesday, May 12th, from 2:25 -2:55pm.  Ross will focus on “Protecting your company from the next peanut butter crisis: The power of e-affidavits.”  According to TraceGains:

Recalls are reactive, costly, and do not offer sufficient protection in an increasingly complex global food chain Contracts, audits, and testing, while useful and necessary, are insufficiently proactive, and do not provide enough protection The e-Affidavits is a game-changer. Continuous compliance, risk monitoring, and exception-based alerts eliminate problems before you ship them to your customers This powerful new solution also provides the framework to increase you market share and profitability

According to Ross, “A new imperative has appeared.  Consumer trust of food safety is shaken.  Food businesses are realizing that traceability and supply-chain monitoring exposes an opportunity for additional profit.  Although the consumer has always had the power to influence the food industry, that influence is being heard loud and clear – safe, flavorful and affordable food – and the food businesses are listening intently.” 

 

 

By correlating and analyzing previously disparate data sets in the value chain, only TraceGains makes it possible to connect upstream inputs, suppliers, and raw materials to downstream outcomes such product quality or customer satisfaction. Firms can coach or replace poorly performing suppliers and counteract profit-draining events within the enterprise, as well perpetuate positive practices internally and throughout the supply chain, to achieve complete profit optimization.  At TraceGains this is achieved through the Profit Optimizer.

 

According to Gary Nowacki, CEO of TraceGains, “Stuff happens. No matter how well HACCP, GMP, GAP or other systems work. Our solution continuously monitors all critical supply chain risk points, both within and outside the four walls of an enterprise. The system alerts busy managers to high-risk potential problems on an exception basis, so they can take action on the most critical and preventable problems before they are received for processing or shipped to customers.”

 

TraceGains Inc.

www.tracegains.com

Marc Simony, Director of Marketing

traceability@tracegains.com

(303)682-9898

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Start Business Model Innovation First, and Stay Focused on it

August 21st, 2009

e first with the most . . . .”

– Nathan Bedford Forrest

“. . . model to thy inward greatness . . . .”

– Shakespeare

Many of the most attractive business model innovations will allow only one company to prosper by following that particular path. Even better is the circumstance where once that path is taken by anyone, many other potentially attractive paths are made smaller or are permanently closed off for others. In an industry in which little business model innovation has occurred, a disproportionate potential for success can be grasped by the first company to take such a dominating track. Having started down that path usually then provides new advantages and opportunities to make even more innovations. Each implemented innovation that builds on a previous, unduplicated one then becomes another brick helping to wall off competitive vulnerability.

Those who start new companies are likely to focus on providing a better way to solve a customer’s problem or serve a customer’s need. In technology companies, this direction is even more likely to occur through emphasizing a new technology. Come back to the same company two decades later, and often the same “breakthrough” solution is still being provided rather than having been replaced with something better. Such a company finds itself vulnerable both to start-ups who are looking for the next improved way to serve customers and to established companies that are more focused on developing better solutions.

Think about Polaroid. Founded by the inventive Edwin Land, the company was the first to perceive the attractions of being able to provide photographic images within seconds. Professional photographers could use these quickly produced images to test the lighting for traditional photographic exposures. Families could check to see if the snapshot meant for the family album had the desired image or not. If not, they could reshoot until an image met their expectations. Polaroid’s solution depended on sophisticated interactions of chemicals, electronics, and mechanics.

But traditional photography kept improving its quality. Professional quality cameras, lenses, and film became inexpensive enough for many people to buy, and the skill of amateurs developed. A Polaroid image just didn’t look as good by comparison. Polaroid photography came to mean fast, expensive, and not very good.

The company’s speed advantage became less significant, too. Fast development centers opened up in many drug stores, offering one hour prints for ordinary film.

Then the digital revolution arrived, and a digital camera could provide an test image to check faster and cheaper than the Polaroid process. In digital form, photography fans could also more conveniently store, crop, and print their photographs.

Polaroid sales and profits were spoiled in the process. The company filed for bankruptcy protection in 2001.

Companies must focus on providing superior results for customers to what the alternatives are, regardless of the method used for providing those results. If that means pioneering or adopting a new business model or technology, then that’s the route the company must take. In Polaroid’s case, the company may have needed to partner with firms that had other kinds of expertise in order to deliver on its purpose, providing high-quality, fast images. By focusing on technological innovation rather than business model innovation, the firm faltered despite having had a large historical lead in serving its customers and end users. Just as easily, a technology can be a blindfold that causes better solutions not to be seen.

Technology companies should heed this example or they will find themselves looking at a technological evolutionary dinosaur in the form of their own company’s latest enhanced offerings based on the same old technology platform. Could even the technology-agnostic Cisco Systems fall prey to this same vulnerability in the future? Time will tell, but new protocols for transferring information are very likely to be created that better fit future data sending and receiving needs. Such a shift could make irrelevant solutions optimized to the current protocols. Who would win such a race to provide the best new solutions? Typically, it would be a new entrant, especially if the new entrant employs an improved business model as well as a new technology.

Copyright 2008 Donald W. Mitchell, All Rights Reserved

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Samsung Armani: the New Technological Innovation From Samsung

August 19th, 2009

Samsung has come up with some of the most innovative phones. These stylish phones have surprised everyone with their sophisticated looks and high-end technologies. The exceptional features which they boast of are sure to make the people go crazy. The multimedia features like video player, music player, WAP, FM radio, games, etc. are some of the superb applications that are incorporated in Samsung phones.

The Samsung Armani is a technologically advanced phone which is equipped with astounding features to satisfy your multimedia and communication needs. It is a credit card sized gadget that comes with striking looks and brilliant options. The elegantly designed handset is endowed with a range of multimedia capabilities like Java games, advanced music player and a high resolution camera. Get a delightful viewing experience with a high resolution TFT display. The high quality touch screen controls let you easily access its menu options.

The amazing features like games, messaging and browser make it a fun to use. Whether you wish to email, download files or MMS, the handset allows you to do everything. Its multitude of features like a 3 megapixel camera, MP3 player, FM radio, Bluetooth with A2DP, GPRS, Wi-Fi and EDGE make it everyone’s desired object. The 60 MB memory can be easily extended by using external micro SD card. The stylish Samsung Armani can attract anyone in its first glance. Features like video calling, document viewer, organizer, and voice memo make it more appealing to the masses.

Make a balance between work and fashion by owning a Samsung Armani phone. This perfect phone also lets you access Word, Excel and PDF files. The online mobile phone shops are the best places to shop for the latest Mobile phones. Besides getting amazing deals and offers, you can also compare different handsets based on their features and prices. Visit the different online shops and research the offers available with the latest handsets. Make a wise decision after analysing your communication needs. Discover the extremely good features and advanced technologies in the most recent handsets. Get an amazing multimedia experience by owning fashionable gizmos with cutting-edge designs.

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